Elements of SEO Copywriting

Now that you know the 5 most common mistakes people make when writing their content, you need to know the 4 most important elements of SEO copywriting and how to incorporate them into your content. 

High quality content

Your content needs to be something that people find useful and is relevant to your topic. Otherwise, they won't share it and your SEO efforts will have been wasted.

Keyword Density

Your keyword needs to appear in your content a certain number of times (but not too many) in order to rank for that keyword. The tricky part here is that if you stuff your content with the keyword, you'll look spammy.

Reader Engagement

Your content needs to engage your reader and keep them reading all the way through in order to be successful.

Internal Linking

In order for your content to rank on relevant keywords, your pages also need to have quality internal links pointing to other relevant pages on your site.